Lindsey McInerney is a self-confessed internet nerd, who went from leading Tech &amp; Innovation for a global drinks company to running a blockchain entertainment company with Hollywood actor Mila Kunis.
Lindsey made a name for herself by leading Stella Artois’ major partnership with digital horse-racing platform ZED RUN on a set of branded NFTs, and as a result she was named on The 30 Most Influential People in the Metaverse.
She is now CEO of The Sixth Wall which she cofounded with Mila Kunis, releasing short series The Gimmicks, where the audience can use their NFT membership tokens to vote on episode storylines in a Web3 version of ‘choose your own adventure’.
Lindsey McInerney on Twitter: https://twitter.com/themcinerney
The Gimmicks: https://www.therealgimmicks.com/
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Editor: Ollie Chamberlain

Mila Kunis’s cofounder Lindsey on how NFTs can revolutionise entertainment