Thanks to our Partners, NAPA Auto Care, NAPA TRACS and Automotive Management Network
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Recorded at the Institute Summit, Mike Simard dives into the challenges of recruiting and developing talent, especially in a unique setting like Alaska. He shares his innovative strategy of acquiring lube centers as entry points for new team members and highlights the critical role of strong company culture and leadership. Mike also emphasizes the importance of building the right team, balancing the visionary and integrator roles, and the need to continuously adapt in the ever-evolving automotive industry.
Mike Simard, <a href="https://simardautomotive.com/" target="_blank">Simard Automotive</a>, Alaska

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Show Notes
<ul>
 	<li><a href="https://youtu.be/_nF4bxBr3DA" target="_blank">Watch Full Video Episode</a></li>
 	<li><a href="https://www.wearetheinstitute.com/" target="_blank">The Institute of Automotive Business Excellence: https://www.wearetheinstitute.com/</a></li>
 	<li>Mike Simard's Background (00:00:00)</li>
 	<li>Acquisition of Lube Centers (00:02:10)</li>
 	<li>Energy and Problem-Solving (00:02:43)</li>
 	<li>Vision for Training Talent (00:03:41)</li>
 	<li>Geographic Logistics (00:05:12)</li>
 	<li>Talent Development and Apprenticeship (00:05:41)</li>
 	<li>Industry Comparison (00:06:32)</li>
 	<li>Recruitment Challenges (00:09:04)</li>
 	<li>Relocation and Recruitment Process (00:12:31)</li>
 	<li>Motivation for Policy Writing (00:16:03)</li>
 	<li>Understanding Unique Selling Points (00:18:05)</li>
 	<li>Building a Strong Team (00:19:20)</li>
 	<li>Learning from Coaches (00:21:52)</li>
 	<li>Delegating Responsibilities (00:22:30)</li>
 	<li>Building Company Culture (00:25:47)</li>
 	<li>Understanding the 'Why' (00:27:09)</li>
 	<li>Finding the Right People (00:28:34)</li>
 	<li>Balancing Inner Voices (00:30:04)</li>
 	<li>Breaking Barriers in the Industry (00:30:35)</li>
</ul> 
Thanks to our Partners, NAPA Auto Care, NAPA TRACS and Automotive Management Network

Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting <a href="https://www.napaonline.com/en/auto-care" target="_blank">https://www.napaonline.com/en/auto-care</a>

NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at<a href="http://napatracs.com/" target="_blank"> http://napatracs.com/</a>

Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the free and informative <a href="http://laborratetracker.com/" target="_blank">http://LaborRateTracker.com</a>

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